Over the past 20 years, I have launched and built brands for wineries in Washington, Oregon, and California. My experience spans strategic planning, portfolio development, and sales and marketing strategy for emerging, legacy, and luxury wineries.
I spent nearly ten years at Crimson Wine Group, leading brand and marketing initiatives for Pine Ridge Vineyards before relocating from Napa to Seattle to become Director of Marketing for Crimson’s Pacific Northwest business. In this role, I led positioning, branding, and portfolio development for Archery Summit, Double Canyon, and Seven Hills Winery.
Before joining Crimson, I served in various marketing and brand development roles for Francis Ford Coppola Winery, Rubicon Estate, and LVMH’s Domaine Chandon and Newton Vineyard in Napa, California.
I’m proud to call Washington State home and split time between Walla Walla and Seattle.